The Healthy Back Bag Co (known as HBB) is an American based 1980's brand. The back packs focus on comfort, back support, sustainability and style.
The Healthy Back Bag Co was established in the 1980's after its founder had a roller skating accident. Since then the brand has grown in strength and has developed some of the most cutting edge ways of designing bags with the back and comfort and its forefront. The brand has been present in the UK and in Europe since 2003 and provides different designs, patterns, sizes and styles for all.